March 22, 2018

Every day within an optometric practice, various kinds of individuals walk into the practice. Their reasons for doing so vary from one person to another.

The team needs to know how to identify the difference between the type of people that walk into the practice and how...

March 22, 2018

Optometric practices interact on a daily basis with some or all of the above individuals or companies:

  • Patients

  • Customers

  • Clients

  • Spectacle lens manufactures

  • Contact lens suppliers

  • Frame companies

  • Accessory companies

  • Ophthalmologis...

March 22, 2018

Optometry is fortunate enough to be one of the very few industries that has three major components that need to function at the same time at any given point of time.

The components can be explained a follows:

Academic/Information Phase

The academic phase involves all the...

March 22, 2018

Consumer Profiling in an Optometric Practice

Therefore, for an Optometry Practice to experience massive success and exponential growth sales, all three aspects of Optometry need to function efficiently and cohesively together.

The above means an Optometry Practice owner...

March 22, 2018

The key difference between the owner of the business and the people employed by the business is that leaders find the vision first (i.e. the Optometry Practice) and then the people he or she needs to employ to see that vision come to pass. People on the other hand find...

March 22, 2018

Optometry is one of the very few professions that has an educational, health and retail component all functioning simultaneously together.

For an Optometric Practice to experience massive success and exponential growth, all three components need to function effectively...

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