Patients that require visual solutions have various financial barriers they need to overcome. Are you able to dismantle them? Cutting the upfront cost, allowing the patient to spread the cost over time and minimizing any financial risks all help reduce the challenges the patient may have.
Part of having a Marketing Communication Strategy is to also understand that you have to have a Digital Marketing Strategy. Having an online presence should be a top priority for your business. There is absolutely no reason whatsoever why you don’t have a detailed plan of action for a digital marketing strategy. This is a valuable investment you cannot afford not to make.