Navigating through the financial barriers patients have
Patients that require visual solutions have various financial barriers they need to overcome. Are you able to dismantle them? Cutting the...
Your Marketing Communication Strategy
Part of having a Marketing Communication Strategy is to also understand that you have to have a Digital Marketing Strategy. Having an...
How can strong leadership transform your Optometric Practice?
Strong Optometric Leadership Leads to Strong Optometric Institutions. The entire Optometric industry as a whole is currently faced with...
Building a Strong Optometric Team The Leadership Process
Developing the team into potential leaders for the practice does not just happen randomly. There is a specific process for which to follow
What can you do to maximize your online engagement
There isn’t a one size fits all approach when it comes to media management. The biggest challenge with most practices is that they copy...